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Solving the Protein Problem | Bruce Friedrich

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In Episode #148, I sat down with Bruce Friedrich, the founder and president of Good Food Institute, a not-for-profit organisation developing the roadmap for a sustainable, secure, and just global protein supply. Their objective? To create a world where alternative proteins are no longer alternative.  

See the previous episode with Bruce (#109) here.  

The best way to support the show is to use the products and services offered by our sponsors. To check them out, and enjoy great savings, visit theproof.com/friends.  

Enjoy, friends.  

Simon

Additional resources:

  • Connect with Bruce on Twitter
  • Visit the Good Food Institute’s website
  • Listen to Bruce on Rich Roll’s podcast from a few weeks ago

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From the author of The Proof is in the Plants and creator of the Proof Podcast, Simon Hill

2-Week Meal Plan

Plant curious? Experience the benefits of eating more plants with this 2-week plant-based meal plan! Not only will eating this way reduce your risk of chronic disease in the long-term, it will leave you feeling better today, too.